Discovery and data cleaning
We started with a deep audit of Marzan's current reports, dashboards and data sources.
Case study
Marzan — from instinct to insight
How the Marzan team moved from gut-feel reports to daily data-driven decisions with Datable.
The challenge
Marzan had no shortage of reports — but decisions still came down to gut feel. The team sensed there was more in the data, didn't know where to start, and the existing dashboards didn't match the way they actually worked.
Our approach
Cleaning and integration
We resolved inconsistencies and integrated sources into one model the team can trust.
Visuals that fit the work
Each team got a dashboard shaped around the decisions they make every day.
Training and adoption
We taught the teams to work with data themselves, without depending on outside reports.
Implementation
Over a six-month engagement we built — together with the Marzan teams — a data routine that fits the working week. No more reports that disappear into a drawer; just dashboards that are open every Monday morning.
Results and impact
Within three months teams were making decisions on data instead of instinct. The monthly numbers became something the team checked themselves — not something handed to them by someone else.
Conclusion
Marzan now works from insight. The biggest win isn't the dashboards themselves — it's the way data is now talked about: daily, in every team, at every level.
- Weekly data routines anchored in every team.
- Shorter time from question to decision.
- Fewer ad-hoc reports, more continuous insight.
- Data ownership inside the team instead of with an outside party.